Precision, performance and reliability. DUCATI has always sought nothing less than perfection: the same perfection seen in the new line of Performance Time watches.

To create - through the application of unique technology and superb design - the best sports motorcycles in the world: this, then, is the overriding goal that has powered the Ducati brand for over sixty years. By combining precision, performance and reliability, Ducati has always sought nothing less than perfection: the same perfection seen in the new line of Performance Time watches dedicated to Ducatisti and sports fans the world over, now including the Ducati One and Desmo collections. Produced and distributed by the Binda Group (a company which, like Ducati, is known for its technological research and attention to detail) these watches are available through selected retailers, including the most prestigious jewellery and watch stores.

Ducati One - Ducati One combines essential design and outstanding sports qualities to provide a remarkable blend of style and performance. Styling has been strongly influenced by the Italian-made motorcycles, with several watch design characteristics reflecting engine and fairing details: from the spheres inspired by the unique Trellis frame to the watchstrap patterns that recall tyre treads. With their sharp individuality, Ducati One watches embody a long history of breathtaking emotion.

Desmo - When top performance meets the most advanced technology, something assertive and unique is always created: a Ducati bike – or a Desmo watch. The name of this particular model derives from the Desmodromic system: a technological solution found in all Ducati models that all true motorcycle enthusiasts are well aware of.